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05

Winter Tires – Yea or Nay?

posted on 10/5/2015 11:14:22 AM
In a lot of parts of the country, the winters are tough enough that all-season tires just won’t get the job done. All-season tires are a compromise; they offer good year-round traction with a quiet ride, good handling and road manners. They tend to perform well in wet weather and light wintry conditions, but when the snow is more than a couple of inches deep, all-season tires are out of their league. That’s when it’s time to consider winter tires. 
 
Today’s winter tires are a long way from the heavy, noisy, clumsy “snow tires” or “mud grips” that your dad might have had on his station wagon 40 years ago. Modern winter tires are designed for noise, handling, steering response and road manners that rival grand touring tires, only with enhanced traction. They accomplish that with deeper, more aggressive tread grooves and a tread pattern that’s designed to eject snow and slush for a clean “bite” with every revolution of the wheel.
 
More importantly, the tread compound used for winter tires is substantially different. Grand touring or all-season tires can stiffen at low temperatures, reducing traction. Winter tire formulations are designed to stay flexible even when temperatures are at zero or below, meaning they can still deliver traction in winter conditions. Some winter tires come pre-drilled for studs, which can enhance traction even more in snow and light icy conditions.
 
There are a few things to remember with winter tires, however: 
• Winter tires often don’t handle as precisely as all-season tires, due to their construction. That may not matter much in snow, when handling will be sloppy and treacherous anyway, but it can be a noticeable difference on dry pavement. 
• Winter tires tend to be noisier
• Winter tires are rather fragile. That same soft rubber compound that helps with traction in snow means that the tires will wear down much more quickly in warmer temperatures. For that reason, winter tires should not be used when temperatures are above 35-45 degrees. 
• If you elect to go with winter tires, you’ll need to get an entire set and not just a pair. Mixing designs of tires can result in poor traction, uneven and unpredictable performance and a “schizophrenic” car. 
 
With all that in mind, you’re going to be the best judge of whether you really need winter tires or not. If your part of the country gets a few inches of snow that typically melts in a few days or a week, when the weather changes, winter tires might not be a real necessity. If you’re in a place like the upper Midwest, New England or the mountains, with snow measured in feet rather than inches and winter temperatures that stay below freezing for weeks on end, winter tires might be a good investment after all. If you’re leaning that way on the decision, call us and let us get you the best deal on quality winter tires that you’ll find anywhere! 
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The GOODYEAR SPRING PROMOTION EVENT is a manufacturer’s mail-in rebate. This is a consumer tire rebate event for select Goodyear tires. To qualify for this event, you must purchase your eligible tires between March 11, 2024, and the expiry date of June 30, 2024. One mail-in rebate form per sales receipt/invoice. Limit one (1) mail-in or online rebate per qualifying purchase, per visit. Limit one (1) rebate form per tire purchase, per envelope. Limit four (4) rebates per individual consumer, per promotion period. Federal and provincial taxes are calculated on the selling price before the rebate. Purchase of a minimum of a set of four tires is required to receive the full rebate amount. Rebates are also available per tire on a prorated basis with a minimum purchase of four tires and a maximum purchase of six tires per sales receipt/invoice. The consumer must submit the rebate form online or fill out and mail the form along with a copy of the original sales receipt/invoice to the address printed on the form postmarked on or before July 31, 2024. Offer is only open to residents of Canada and is only valid for tire purchases from a participating Canadian retailer that operates a retail location in Canada. This mail-in rebate offer cannot be combined with any other Goodyear rebate offer. This is a consumer rebate that also applies to business-to-business purchases, excluding tires sold to national accounts, government accounts, P&R accounts, secondary supply points, other retailers or any other delivery for the account of Goodyear. All sales receipts/invoices submitted must include detailed product and customer sold-to information to be eligible for rebates. The participating retailer is solely responsible for determining the selling price of the tires without direction from Goodyear. Visit goodyear.ca or see a participating retailer for more details. 

Eligible Tires:: Get a $120 rebate with the purchase of: Assurance WeatherReady®, Assurance ComfortDrive,Eagle Exhilarate®, Wrangler Boulder MT and Wrangler DuraTrac® RT.

Get a $75 Rebate with the purchase of: Assurance MaxLife, Eagle Sport All-Season Family (includes ROF and SCT), Wrangler AT Adventure w/Kevlar, Wrangler DuraTrac, Wrangler Steadfast HT, Wrangler Workhorse AT, Wrangler Workhorse HT.

Additional terms and conditions: Goodyear reserves the right to substitute a cheque of equal value in lieu of a Goodyear Prepaid Mastercard or Virtual Account at its discretion. Fraudulent submissions will not be honoured and may be prosecuted. Goodyear is not responsible for non-complying rebate submissions or for lost, late, illegible, postage-due or undeliverable mail. Non-complying rebate submissions will not be honoured, acknowledged or returned. Void where taxed, restricted or prohibited by law. All decisions made by Goodyear (or its authorized representatives) relating to the validity of any submissions are final and binding. This promotion is subject to all federal, provincial, and local laws and regulations. Retain copies of the materials you submit. 

Tire rebate will be issued in the form of one (1) Goodyear Mastercard® Prepaid Card or Virtual Account. Card/Virtual Account is issued by Peoples Trust Company under licence from Mastercard International. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated. No cash access or recurring payments. Card can be used where Mastercard is accepted. Virtual Account can be used online or for phone/mail orders where Mastercard is accepted. Card/Virtual Account valid for up to 6 months; unused funds will be forfeited after the valid thru date. Card terms and conditions apply. 

 Kevlar® is a registered trademark of E.I. du Pont de Nemours and Company. 

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